Levels of Measurement (2021): A Comprehensive Tutorial

Levels of Measurement (Scale of Measure)

The levels of measurement (scale of measures) have been classified into four categories. It is important to understand these measurement levels since they play an important part in determining the arithmetic and different possible statistical tests carried on the data. The scale of measure is a classification that describes the nature of the information within the number assigned to a variable. In simple words, the level of measurement determines how data should be summarized and presented.

It also indicates the type of statistical analysis that can be performed. The four-level of measurements are described below:

Nominal Level of Measurement (Nominal Scale)

At the nominal level of measurement, the numbers are used to classify the data (unordered group) into mutually exclusive categories. In other words, for the nominal level of measurement, observations of a qualitative variable are measured and recorded as labels or names.

Ordinal Level of Measurement (Ordinal Scale)

In the ordinal level of measurement, the numbers are used to classify the data (ordered group) into mutually exclusive categories. However, it does not allow for a relative degree of difference between them. In other words, for the ordinal level of measurement, observations of a qualitative variable are either ranked or rated on a relative scale and recorded as labels or names.

Interval Level of Measurement (Interval Scale)

For data recorded at the interval level of measurement, the interval or the distance between values is meaningful. The interval scale is based on a scale with a known unit of measurement.

Ratio Level of Measurement (Ratio Scale)

Data recorded at the ratio level of measurement are based on a scale with a known unit of measurement and a meaningful interpretation of zero on the scale. Almost all quantitative variables are recorded on the ratio level of measurement.

Levels of Measurement

Examples of levels of measurement

Examples of Nominal Level of Measurement

  • Religion (Muslim, Hindu, Christian, Buddhist)
  • Race (Hispanic, African, Asian)
  • Language (Urdu, English, French, Punjabi, Arabic)
  • Gender (Male, Female)
  • Marital Status (Married, Single, Divorced)
  • Number plates on Cars/ Models of Cars (Toyota, Mehran)
  • Parts of Speech (Noun, Verb, Article, Pronoun)

Examples of Ordinal Level of Measurement

  • Rankings (1st, 2nd, 3rd)
  • Marks Grades (A, B, C, D)
  • Evaluations such as High, Medium, and Low
  • Educational level (Elementary School, High School, College, University)
  • Movie Ratings (1 star, 2 stars, 3 stars, 4 stars, 5 stars)
  • Pain Ratings (more, less, no)
  • Cancer Stages (Stage 1, Stage 2, Stage 3)
  • Hypertension Categories (Mild, Moderate, Severe)

Examples of Interval Levels of Measurement

  • Temperature with Celsius scale/ Fahrenheit scale
  • Level of happiness rated from 1 to 10
  • Education (in years)
  • Standardized tests of psychological, sociological, and educational discipline use interval scales.
  • SAT scores

Examples of Ratio Level of Measurement

  • Height
  • Weight
  • Age
  • Length
  • Volume
  • Number of home computers
  • Salary

In essence, levels of measurement act like a roadmap for statistical analysis. They guide us in selecting the most appropriate methods to extract valuable insights from the data under study. The level of measures is very important because they help us in

  • Choosing the right statistical tools: Different levels of measurement are used for different statistical methods. For example, One can compute a measure of central tendency (such as mean and median) for data on income (which is interval level), but a measure of central tendency (such as mean and median) cannot be computed for data on favorite color (which is nominal level, the mode can be computed regarding the measure of central tendency).
  • Drawing valid conclusions: If the statistical test is misused because of a misunderstanding of the measurement level of the data, the conclusions might be misleading or even nonsensical. Therefore, measurement levels help us ensure that analysis reflects the actual characteristics of the data.
  • Making meaningful comparisons: Levels of measurement also allow us to compare data points appropriately. For instance, one can say someone is 2 years older than another person (ordinal data), but one cannot say that their preference for chocolate ice cream is twice as strong (nominal data).
Levels of Measurement

FAQS About Levels of Measurements

  1. What do you mean by measurement levels?
  2. What is the role of Levels of Measurement in Statistics?
  3. Compare, nominal, ordinal, ratio, and interval scale.
  4. What measures of central tendency can be performed on which measurement level?
  5. What is the importance of measurement levels?
  6. Give at least five, five examples of each measurement level.

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Level of Measurements in Statistics

Introduction to Level of Measurements in Statistics

Data can be classified according to the level of measurements in statistics, dictating the calculations that can be done to summarize and present the data (graphically), it also helps to determine, what statistical tests should be performed.

For example, suppose there are six colors of candies in a bag and you assign different numbers (codes) to them in such a way that brown candy has a value of 1, yellow 2, green 3, orange 4, blue 5, and red a value of 6. From this bag of candies, adding all the assigned color values and then dividing by the number of candies, yield an average value of 3.68. Does this mean that the average color is green or orange? Of course not. When computing statistic(s), it is important to recognize the data type, which may be qualitative (nominal and ordinal) and quantitative (interval and ratio).

The level of measurements in statistics has been developed in conjunction with the concepts of numbers and units of measurement. Statisticians classified measurements according to levels. There are four levels of measurement, namely, nominal, ordinal, interval, and ratio, described below.

Nominal Level of Measurement

At the nominal level of measurement, the observation of a qualitative variable can only be classified and counted. There is no particular order to the categories. Mode, frequency table (discrete frequency tables), pie chart, and bar graph are usually drawn for this level of measurement.

Ordinal Level of Measurement

In the ordinal level of measurement, data classification is presented by sets of labels or names that have relative values (ranking or ordering of values). For example, if you survey 1,000 people and ask them to rate a restaurant on a scale ranging from 0 to 5, where 5 shows a higher score (highest liking level) and zero shows the lowest (lowest liking level). Taking the average of these 1,000 people’s responses will have meaning. Usually, graphs and charts are drawn for ordinal data.

Level of Measurement

Interval Level of Measurement

Numbers also used to express the quantities, such as temperature, size of the dress, and plane ticket are all quantities. The interval level of measurement allows for the degree of difference between items but not the ratio between them. There is a meaningful difference between values, for example, 10 degrees Fahrenheit and 15 degrees is 5, and the difference between 50 and 55 degrees is also 5 degrees. It is also important that zero is just a point on the scale, it does not represent the absence of heat, just that it is a freezing point.

Ratio Level of Measurement

All of the quantitative data is recorded on the ratio level. It has all the characteristics of the interval level, but in addition, the zero points are meaningful and the ratio between two numbers is meaningful. Examples of ratio levels are wages, units of production, weight, changes in stock prices, the distance between home and office, height, etc.


Many of the inferential test statistics depend on the ratio and interval level of measurement. Many authors argue that interval and ratio measures should be named as scales.

Level of Measurements in Statistics

Importance of Level of Measurements in Statistics

Understanding the level of measurement in statistics, data is crucial for several reasons:

  • Choosing Appropriate Statistical Tests: Different statistical tests are designed for different levels of measurement. Using the wrong test on data with an inappropriate level of measurement can lead to misleading results and decisions.
  • Data Interpretation: The level of measurement determines how one can interpret the data and the conclusions can made. For example, average (mean) is calculated for interval and ratio data, but not for nominal or ordinal data.
  • Data analysis: The level of measurement influences the types of calculations and analyses one can perform on the data.

By correctly identifying the levels of measurement of the data, one can ensure that he/she is using appropriate statistical methods and drawing valid conclusions from the analysis.

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